Dashboard
The MetriXs dashboard gives you a real-time view of your website traffic.
The panels below the summary strip are organized into three tabs. The period bar, the summary cards, and the filters stay visible on every tab.
| Tab | Contents |
|---|---|
| Overview | The visitor graph, What changed, Pages, Sources, Locations, Devices, AI referrals, Custom events, Content decay, and Blocked bots |
| Visibility | The GEO audit (AI readiness), the SEO audit (classic on-page SEO), and the AI referrals panel (see AI insights) |
| Commerce | Conversion funnel, Top products, Discount codes (commerce-enabled sites only) |
The selected tab is stored in the URL (?tab=traffic), so a specific view can
be bookmarked or shared. On mobile the tab bar stays pinned under the header
while you scroll.
Periods
Section titled “Periods”Use the period bar at the top to switch between time ranges. The ‹ and › arrows let you step one day back or forward when viewing Today.
| Period | Description |
|---|---|
| Realtime | Last 5 minutes, updates every 5 seconds |
| Today | Current day, hourly breakdown (use ‹ › to step back/forward a day) |
| 3d | Last 3 days |
| 7d | Last 7 days |
| 14d | Last 14 days |
| 21d | Last 21 days |
| Month | Current calendar month |
| 3mo | Last 3 months |
| 6mo | Last 6 months |
| 9mo | Last 9 months |
| Year | Current year |
| All | All time |
Realtime
Section titled “Realtime”The Realtime view shows activity from the last 5 minutes. The blue dot next to your domain in the header shows the same count.
Note: Bounce rate, visit duration, and pages per visit are always 0 in the Realtime view. These metrics require session-level data which is only available when querying historical periods (Today and longer). Visitors and Pageviews are fully accurate in realtime.
Filters also work in Realtime — clicking a page, country, or device will narrow all stats to that segment within the 5-minute window.
Metrics
Section titled “Metrics”- Visitors — unique visitors (privacy-preserving hash, resets daily)
- Pageviews — total page views
- Visits — sessions, grouped by a 30-minute inactivity window (bots filtered out — see Bot detection)
- Bounce rate — share of single-page sessions
- Visit duration — average active time on site
- Pages / visit — average pages per session
Each headline card shows a small trend chip beside the value — a green ↑ or red ↓ percentage versus the previous period (the immediately preceding window of equal length). For Today the comparison is the same wall-clock hours of yesterday; for 7d it’s the 7 days before the last 7 days, and so on. Bounce rate is inverted (a drop is green, because lower is better). No chip appears when there’s no prior-period data to compare against (e.g. a brand-new site, or the Realtime / All periods).
Shopify commerce metrics
Section titled “Shopify commerce metrics”For Shopify-installed sites, the summary strip adds three commerce cards:
- Revenue — total order revenue for the period (€)
- AOV — average order value (revenue / orders) (€)
- Conv. rate — conversion rate (orders / visitors) (%)
The visitor graph gains a Revenue tab. The Sources, Locations, and Devices panels show a muted € revenue subValue beside each visitor count — which channels drive revenue. The Pages panel and the Campaign / UTM source tabs in the Sources panel carry the same revenue subValue, so you can attribute revenue to a landing page, a UTM campaign, or an individual source. See Shopify integration for the full commerce metrics overview.
Panels
Section titled “Panels”- Pages (Overview tab) — top pages by visitors, with tabs for Entry pages (where sessions started) and Exit pages (where sessions ended); entry/exit rows show the bounce rate beside each row
- Sources (Overview tab) — referrers and traffic sources, with tabs for Campaign (UTM campaign), UTM source, Medium, and Ad (paid traffic)
- Locations (Overview tab) — countries and cities
- Devices (Overview tab) — browsers, OS, device type
- Custom Events (Overview tab) — your user-defined custom events (see Custom events)
- Conversion Funnel (Commerce tab) — Visitors → Checkout Started → Payment Submitted → Order Completed with drop-off rates
- Top Products (Commerce tab) — products ranked by revenue
- What changed (Overview tab) — biggest increases and decreases per dimension (pages, sources, campaigns, countries) versus the previous period
- AI referrals (Overview tab) — visits arriving via links in AI answers (see AI insights)
- Auto-tracked Events — outbound links, file downloads, and 404s captured automatically
Click any row to filter the entire dashboard by that value. Active filters appear at the top and can be removed individually or cleared all at once. In the Custom Events cards, clicking a row expands it to show the event’s property breakdown; clicking a property value filters the dashboard to that segment.
All sites
Section titled “All sites”With multiple sites on your team, the site switcher in the header gains an All sites entry. It shows one dashboard summing visitors, pageviews, revenue, and every panel across all of the team’s verified sites. Commerce metrics aggregate too, the conversion funnel and top products cover all commerce sites together. The PDF report stays available per site. Requires a team with two or more sites.